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Your CRE insider guide
The Promote

Deals, breakdowns, and war stories.

Join 17K+ CRE junkies devouring the industry’s most plugged-in and entertaining digest.

Obsessively read by top execs at

The latest CRE juice


CRE chitty chat



“These aren't guys who go buy Hilton Garden Inns in Wichita and run it with two-and-a half people at a 38 % NOI margin and call it a day.” 🛎️

“I know of a guy who put a mezuzah in an office building that was being foreclosed on and tried to claim it was his temple to get religious protections from his lender.” 🧿

“Aura is the lowest cost of capital.” 😎

The Promote Podcast breaks down the most important CRE trends and stories with a fearless, 25-30m weekly podcast, hosted by Hiten Samtani & institutional CRE pro Will Krasne.

From profiles of the biggest dealmakers to no-holds-barred interviews with top players to behind-the-scenes details on skyline-shaping transactions, it’s essential listening for insiders, by insiders.

Video snapshots of market-moving news


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Hear from our groupies


I absolutely love the Promote podcast. The only issue is, I always crave more when it ends. Kind of like at the end of Dazed and Confused how you want to see Wooderson and Pink go to the Aerosmith concert.

Kyra Singh

Chris Graham

Senior Adviser, Starwood Capital

I appreciate how in the weeds they get. These guys go deep.

Kyra Singh

Will Blodgett

Founder, Tredway

The best industry specific newsletter I've ever read...It's not all NYC and sexy deals and red weddings… seems to be developing a sense of obligation to cover the space overall which I really respect.

Kyra Singh

Matthew Gottesdiener

CEO of Northland

The closest thing to what we actually talk about.

Kyra Singh

Will Silverman

Co-Head of NY Investment Sales, Eastdil Secured

SPY Magazine x Real Estate Alert.

Kyra Singh

Noah Leonard

CIO, William Macklowe Company

It’s Matt Levine’s Money Stuff, but for RE guys...you should sub NOW.

Kyra Singh

Kyle O’Hehir

Managing Partner, Constitution Lending

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